Researchers in Sweden have discovered a clever way to trick partisan voters into switching parties, through the application of a simple survey and some slight of hand.
Exploiting a known defect in human psychology called “choice blindness,” researchers writing for the journal PLoS One got 162 voters to fill out surveys pinpointing their views on key issues like taxes and energy, then covertly switched the survey with one created to show the exact opposite answers. Participants were then confronted on why they gave the faux responses.
What the researchers found is astonishing: A whopping 92 percent of respondents did not catch that their answers were manipulated, and only 22 percent of the switched answers were noticed by participants. During questioning after the survey, 10 percent of the subjects actually switched their preference in political party, while another 19 percent of previously partisan voters said they’d become undecided.
Since 18 percent of the participants went into the study saying they were undecided to begin with, researchers noted that their findings suggest a full 47 percent were open to changing their vote. They also noted their findings seem to run contrary to the political wisdom of former Massachusetts Gov. Mitt Romney (R), who suggested months before election day that 47 percent of the country had already ruled him out.
Researchers added that they found “no connection between gender, age, level of political engagement, overall political certainty, or initial political affiliation, in relation to magnitude of change in voting intention.”
“It’s a dramatic demonstration of the potential flexibility that is there,” lead researcher Lars Hall, from Lund University, told the scientific publication Nature. “Unfortunately I don’t know how to tap into that flexibility without the magic trick. If I did I wouldn’t be talking to you. I’d be selling my secret to Hillary Clinton or [Republican New Jersey governor] Chris Christie. Or both.”
Comment from Red Ice: Since they tested this premise during the most recent general election in Sweden, no one should be surprised that the people questioned doesn’t defend their "opinion," since many doesn’t have one. All the parties are so close and the political differences barley noticeable.
It’s hilarious that there is an assumption presented in the paper that there is a proper political spectrum in Sweden. "Do you want a big left wing government or do you want even bigger left of left wing government?"
"So, do you want a lot of tax increases ...or even more!"
What it shows is that people are not conscious, aware or even present in their body to realize that someone has made a switch on them.
Also note that the focus in these articles (also the one linked up at nature.com) is on how to turn conservatives into liberals. Although Lars Hall, from Lund University Cognitive Science jokingly says that he’d like to sell the "secret" to any politician.
These results is indicative of the fact that people don’t know their own political opinions, own choices or moral standing and that it can be swayed with very simple means.
Politics IS the magic trick.
I think the bigger question to answer here is: do Swedish researchers have too much on their hands .. and how much government money do they get to develop these mind manipulation techniques?
The Josh Duggar Incident Reveals The Tactics And Hypocrisy of SJWs 2015-05-30 1:46
Last week, In Touch Weekly broke the news that Josh Duggar, eldest son of Jim Bob and Michelle Duggar from TLCâ€™s 19 Kids and Counting, had molested five under-aged girls in 2002 and 2003. Josh, who was 14 at the time, was accused of fondling his victims, touching their breasts and genitals while they slept.
A police report was released shortly ...
15 More Men of South Asian Descent Charged With Child Sex Offences 2015-05-30 0:42
Police in Keighley, West Yorkshire have charged 14 men and a 16-year-old boy with sex offences including the rape of a girl under the age of 16. The offences relate primarily to one female victim, with one allegation involving a second who was also under 16 at the time.
The offences are alleged to have occurred between 2011 and 2012. In ...
Anti-Semitic fliers left on Chevy Chase driveways 2015-05-29 22:45
Five streets in Chevy Chase, Md., were papered with anti-Semitic fliers on Wednesday morning.
Montgomery County police are looking for the person or people who left the hate-filled leaflets on almost every driveway on the streets.
â€śThis is very disturbing. My community is definitely disturbed,â€ť said Jean Sperling, the village manager of Martinâ€™s Additions, the community where the fliers were found. Sperling ...
German court says ex-SS officer unfit for trial 2015-05-29 22:32
Prosecutors in the northern German city of Hamburg have dropped their probe into a 93-year-old former Nazi SS officer. Gerhard Sommer, who suffers from dementia, allegedly took part in a World War II massacre in Italy.
Gerhard Sommer, a former company commander of a mechanized infantry division, had been accused of participating in the mass murder of 560 civilians by Nazi ...
The Age of Disinformation 2015-05-29 21:56 I have been a professional meteorologist for 36 years. Since my debut on television in 1979, I have been an eyewitness to the many changes in technology, society, and how we communicate. I am one who embraces change, and celebrates the higher quality of life we enjoy now thanks to this progress.
But, at the same time, I realize the instant ...