You Won’t Need a PIN When You Pay for Everything with Your Face
2013 07 19

By Adam Clark Estes | gizmodo.com

Imagine a world where your debit card stays in your pocket at all times, and you never have to touch cash. This is a place where you don’t have to remember your wallet, or even phone, when you run down to the corner store. It’s a future well off in the distance, to be sure, but dozens of companies are taking the first steps to get there.

You probably already know about payment systems like Google Wallet, which can use NFC technology to let you check out with the swipe of a smartphone. There are also services that use geo-fencing to register when you’ve walked into a store and when you walk out. The latest fad, however, doesn’t require any extra equipment at all—at least none you’d be carrying around. You just need your face. It’s a big, crazy step. But also one we have the tools to start working toward.

At present, there’s a small slew of companies using facial recognition software to handle all kinds of transactions. The work they’re doing has the potential to completely change your daily life, and scare the underpants off of privacy advocates. But companies like Uniqul are mostly counting on the former. This Finnish start-up is on a mission with the stated purpose to create "the world’s fastest payment system," and this week they launched a novel payments system based on facial recognition.

The elephant in the room, of course, is whether stores are willing to make the massive investment in extravagant facial recognition equipment to use the service, and whether people are willing to let Uniqul file their face away in a database of customers.

The basic premise behind Uniqul’s checkout process is that you should never have to do anything but be yourself when paying for something. No wallet. No iPhone app. Just a smile—or a grimace depending on your mood. You just walk up to the register where a camera scans your face and matches it against the database. "In the background our algorithms are processing your biometrical data to find your account in our database as you are approaching the cashier," the company explained in a press release. "The whole transaction will be done in less than 5 seconds—the time it usually takes you to pull out your wallet." The only thing you have to do beyond that is tap OK on a screen.

UNIQUL Introduction to a nitemare?






Related Articles


Latest News from our Front Page

Magaluf bar where British girl was filmed performing sex acts on 24 men is shut down after police investigation into video
2014 07 26
Is this what the youth in Britain and Europe is spending their their energy, money, efforts and innocence on? The young girl, pictured, was lured into performing multiple sex acts after organisers offered a free drink although she thought a holiday was on offer* Council officials launched an official investigation after the video went viral Playhouse bar in Magaluf and entertainment ...
Prejudice is a Form of Common Sense - Hard-Wired Into the Human Brain, Says ASU Study
2014 07 26
Contrary to what most people believe, the tendency to be prejudiced is a form of common sense, hard-wired into the human brain through evolution as an adaptive response to protect our prehistoric ancestors from danger. So suggests a new study published by Arizona State University researchers in the May issue of the "Journal of Personality and Social Psychology," which contends that, ...
The State is a Bully
2014 07 24
In the history of Western philosophy and social theory, no really silly idea has been more successful than the theory of the social contract. It is in fact not a theory of the social contract. It is a theory of the political contract. It is the idea, promoted by Thomas Hobbes, John Locke, and Jean-Jacques Rousseau, that, at some point in ...
NATO Exercise in Ukraine Coincided with MH-17 Shoot-down
2014 07 24
Rapid Trident was omitted from the flurry of coverage on the shoot-down MH-17. From the U.S. Army in Europe website: Rapid Trident supports interoperability among Ukraine, the United States, NATO and Partnership for Peace member nations. The exercise helps prepare participants to operate successfully in a joint, multinational, integrated environment with host-nation support from civil and governmental agencies. ...
Warning of ’imminent’ terror attack in Norway
2014 07 24
Norwegians were warned Thursday of the concrete possibility of a terror attack occurring in that country at the hands of people with connections to an extremist group in Syria. A press conference was called in Oslo, Norway on Thursday where an announcement was made of a "possible concrete threat" to national security in that country from terrorists related to an extremist ...
More News »